• Beauty is Not a Measurement: Your Guide to Costume Measuring

    YPAD Advisory Panel Member, Tiffany Prout-Leitao, has had many years of experiencing costume measuring, as both a dancer and studio owner. Tiffany shares with us her experience and guidelines for efficient, confidence boosting costume measuring.
    For most dancers getting costumes is the most exciting day of the year. Some students ask the first day of class, “Do you know what our costume is? What song are we doing?”, as they anticipate this from the beginning. But, for some students this is a very stressful time, as many stand in front of the mirror in judgment of themselves. I was one of those kids. In high school, I developed body dysmorphic tendencies, so being measured was a very stressful time for me. I stood, waiting to see the numbers. Even though by society standards I was a thin girl, I didn't see that in the mirror. Most kids who have issues with their size, weight, and certain parts of their body suffer silently. As a result of social media and the internet, our kids are becoming more body conscious at a younger age. Proving why it is so important to make conscientious decisions when selecting and measuring for costumes.Tiffany Headshot

    As recital season is approaching, the time has come to measure dancers for their costumes. As this time of year can be stressful for dancers and teachers alike, we have compiled a few helpful tips we use at our studio to help make costume measuring simple:

    • Post the costume measuring dates on your Studio Calendar to let dancers anticipate measuring!
    • For younger dancers, explain why and how you are measuring them. Try to use an assistant or older dancer to demonstrate the process.
    • Always ask children, “Can I measure you?” or “Are you ready?” allowing them to be in control of their own body and lower nerves. You can offer to have the parent measure the child, while guiding proper measuring.
    • Wording can make a difference. Don’t use “too big” or “too small”, as those words can trigger. Instead, you could say, “This costume needs to be a little longer on you, let’s get something that is more comfortable.”
    • Do not make comments about their bodies. For example, if a child asks, “Am I bigger than last year?” your response could be, “Oh my goodness, you’re growing so much! You’re getting taller, that’s fantastic!”
    • Do not let the kids see their recorded numbers. Remember: Beauty is not a measurement!
    • For group measuring, face the dancer away from other people. For pre-teens and teens, it may be better to measure them individually away from their peers, so they don’t feel self-conscious.
    • A size can make or break a dancer’s psyche. Costumes are not made to fit every body type perfectly. Handing a dancer a costume that is a larger size than what they normally wear in street clothes, takes them to a negative emotional space. To help with this, place stickers over the size on the bag and use it to write the dancer’s name on them. The size remains inside the costume, but it is not the first thing staring them in the face. See below for our fun and inspiring label templates!
    • Once the costumes come in and the dancer’s try them on, ask each one how it feels. You can ask them to dance in it to be sure the costume fits properly (not riding up or falling down). Make it a point to notice… do they wrap their hands around their waist because they are self-conscious? Do you see their shoulders roll forward instead of standing up with pride? Are they not dancing to their fullest ability in the costume? These are the small nuances that kids are going to do instead of saying that they are uncomfortable. If you notice this, ask them if the costume is comfortable and how it makes them feel. This will prompt the child to tell you what they are really feeling. It might mean exchanging a size, adding better straps or adding a piece of fabric, but it is our job as educators to make these kids feel happy, confident, healthy and safe.
    • When selecting your costumes, choose styles that will flatter every body type in your group. When a dancer feels confident, they will dance with confidence. When the costume, choreography, music and concept comes together, that’s when the magic happens.

    Today’s children are inundated with images on the internet and social media. They are constantly comparing themselves to other people, trying to fit the typical mold. It's important for them to see other dancers that look like them and they can relate to. Dancers come in all shapes and sizes, all ethnicities, all abilities. They have braces, glasses, unclear skin. It's a part of growing up. I'm really proud of Curtain Call for going forward with a costume line and book that has appropriate costumes for all of our kids; not just the stereotypical idea of what a dancer looks like. I can show a costume from Curtain Call and my dancers see someone like them.

    Being a Y.P.A.D. (Youth Protection Advocates In Dance) Certified educator and having a certified staff has helped with our whole costume process, as my team has the proper training and tools to make the best decisions for our dancers.

    - Tiffany Prout-Leitao - Owner & Director of Center Stage

    Download our fun and inspiring garment bag label templates! Print these labels using Avery® Template 8163.


    About Tiffany

    Tiffany is the Owner and Artistic Director of Center Stage and founder of the Company and Outreach Team.  She has performed and taught throughout the United States, Europe and China.  Tiffany is an award-winning jazz choreographer who has done numerous industrials, commercials, television shows and has worked with several national recording artists. She is on the Advisory Panel and a certified Y.P.A.D. (Youth Protection Advocates in Dance) educator, an organization dedicated to stop the exploitation of our youth in the performing arts. Tiffany is a Rhythm Works Integrative Dance Certified instructor whose goal is to ensure that dance is accessible to everyone. As a dance educator for over 20 years, Her mission is to create a safe, healthy and happy dance environment and pass on her passion for dance and life to the students of Center Stage.

  • Designing a Future with Y.P.A.D. in Mind

    Every year when our Design team begins their creative process, they must evaluate the current fashion trends, new stylish colors, pop culture phenomena’s, and collaborate their ideas, images, and perspectives to curate costumes for the upcoming seasons. This year, even more than years past, our Design team began their design process with every dancer in mind.
    During the development of the 2018 Curtain Call collection, our team collaborated with Y.P.A.D.’s Advisory Panel to develop, organize and implement market analysis to help studios choose costumes that specifically support children with sensory sensitivities. This research helped to determine which types of costumes, fabrics, and design elements accommodate specific needs.

    This summer our Curtain Call team, including the designers, also had the privilege of becoming Y.P.A.D.™ Certified. Curtain Call is currently the first and only certified dance costume company in the industry! The certification covers topics such as; Body Image, Costuming, Sexualization, Objectification in Dance, and more. This knowledge and education is extremely important to our design team. “I feel honored to be part of a much broader community of individuals devoted to eliminating exploitation in the dance industry. Y.P.A.D. has helped me realize the potential I have as a designer to influence appropriate costume choices and feel proud that through my designs, I can make a difference in the lives of young dancers,” Curtain Call Designer Jessica Saunders said after becoming certified.

    With the insight gained from the market research, as well as the certification, we are able to effectively design sensory-friendly costumes, flattering designs for every body, and appropriate looks for all ages. Curtain Call Designer Candice Specht mentioned, “We do not necessarily need to change our designs, we can still be cool and trendy! It is all about being age appropriate.” Senior Designer, Amy Hess, added, “We live in a hypersexualized culture, and it is important as we move forward with our 2019 Collections, that our costumes lift a dancer’s self-esteem by helping them embrace the beauty they have within.”

    Curtain Call has always believed in creating one-of-a-kind costumes that would allow every dancer to rock their routine on stage. With the insight and knowledge our team has gained through our Y.P.A.D.™ Certification, we will continue to enforce these values in a positive and healthy way in every aspect of what we do!
    So what is to come for 2019 Curtain Call Costumes? Our Designer Candice reassured us, “Expect comfort! It is very important to give children something they feel wonderful and confident in.”

    Keep an eye out for our helpful icons throughout the price list and online to help studios choose costumes that specifically support children with sensory sensitivities. These icons indicate: Sensory Friendly, Compression, Fidget Friendly, Glitter Free, and Adjustable Straps. These icons were created with everybody in mind, allowing you to select the right garments for all your dancers!

  • Y.P.A.D.™ Certification: The Impact

    wordcloudWe asked a few of your favorite Curtain Call Relationship Managers what their thoughts were on the impact of Curtain Call's Y.P.A.D.™ Certification, here's what they had to say:

    How do you believe the YPAD Certification/relationship will impact Curtain Call’s position in the industry?

    I truly believe that the relationship between YPAD and Curtain Call Costumes positions our company to be the standard in the industry. I have already heard from excited customers who now feel empowered to make different, sometimes difficult, choices that will benefit the students and families they serve. Curtain Call was already a leader in our industry, but now, we are the first to step forward and say “we stand behind these values”. It’s a big deal and I know studio owners across the country and beyond will respect our choice. – Ameila Fazio

    Only time will tell, but I truly think this will be a game changer in the costume industry. The safety of children has been and will continue be a top priority in the eyes of a dance teachers and I think they will come to expect this to be a top priority for costume companies as well. – Christine Luca

    It already has! I am proud to announce our partnership with YPAD and my customers are proud to purchase from a company that has a partnership with them. It is giving the voice back to the children in an industry that is run by adults and their bottom line. This partnership is going to have a HUGE impact with Curtain Call’s position! – Cori Callahan

    The YPAD certification positions Curtain Call as a leader in the industry who truly cares about their customer. The certification will give studios peace of mind and assurance that they can trust the products they are purchasing will meet the YPAD standards and values. Curtain Call’s commitment to excellence is reflected in this commitment to certify their employees. – Debbie Carr

    Stay tuned for more insight from your Relationship Managers on Curtain Call's Y.P.A.D.™ Certification in the next segment of our Y.P.A.D.™ Certification series!
  • Putting the Style in the 2018 NX3® Freestyle Collection

    By: Danielle Sten-Guillermo, On the DL

    Introducing the fashion minds behind the collaboration of Curtain Call’s NX3 2018 Freestyle Collection – Danielle Sten-Guillermo and Lance Guillermo! Danielle has shared her insight on the process, purpose and vision behind the collection!dan'lance

    When Lance and I first met in the hallway parallel to a stage door, we never realized what was to come…a forever vow in love, marriage, dance, and fashion. A companionship that took two people from two opposing worlds in dance and united them, from once a confusing manner, to the very vessel of what makes us – On the DL. The short synopsis is this: I am a stage dancer and Lance is a street dancer; I am classically trained in ballet, jazz, and contemporary techniques; Lance is street trained in the original styles of hip hop. I started dancing at the age of 3; Lance started dancing at the age of 19. Our journeys with dance did not start the same way, but it brought us together, and now, we are creatively sharing our voice in dance and in fashion.

    After establishing On the DL in 2008, Lance and I focused on fusing our techniques of movement and style into our compositions and dress. Since then we have worked in TV, Music, and Film; choreographed for companies across the country; directed/choreographed original stage performances; and instructed dancers young and old from all over the world. We both remember the first time we stepped on a movie set, the commotion, the excitement - the sheer number of people it takes to put together such a huge production - no other career can offer such a thrilling environment; and then allow you to come home to your home-base studio to create with your dancers that you help raise, mentor and inspire. We get the best of both worlds; we create for those you already know of, and then motivate the ones that you will soon get to know.

    All of that is what you get to see on the surface; the product of what we do from day to day. When Lance and I create moves or design articles of clothing, there are people that influence us in our most conscious mind. For dance, Ken Swift, Donald O’Connor, and Pina Bausch are three artists who provoke us with rational and irrational feelings. They challenge our bodies, initiate us to examine our process, and make us question our vision, leaving us every morning to hope that we have a new set of eyes to explore the world around us. In fashion, we look to icons like Gwen Stefani, Pharrell Williams, and Mos Def. The three of them are uninhibited in the way they present themselves; they can be vibrant without color and chic without simplicity. Gwen, Pharrell, and Mos Def we thank you for seeing a trend, but instead creating a movement.

    From this you have gathered that we are emotional, with a desire to be challenged, all while seeing the world with a new set of eyes. I know, I know, we are artists - so cliché! But dance and fashion should make you FEEL something, and that feeling is the very thing that keeps us ALIVE. That emotional charge is the budding factor of my chic, clean, and statement-making style; and Lance’s classic, fun, and fresh-to-death fashion flair. So when we were asked to collaborate on the NX3 Fashion Line, without hesitation we said “YES!”, and immediately got to work on putting together pieces that could be worn on stage, or on the streets; that would represent the hip hop fashion culture; and most importantly, provoke a feeling inside of all of you.

    So in the end, Lance and I leave you with this – no matter your dance journey, no matter your style preference, BE ORIGINAL…TAKE CHANCES…and MAKE A STATEMENT. Those are the reasons why we created these pieces for NX3.

    Stay Fresh,
    Danielle + Lance
    On the DL

  • Y.P.A.D.™ Certification: Special Guest - Katie Gatlin

    We are excited to share insight from YPAD Advisory Panel Member, Katie Gatlin, B.S., M.S.

    katie-galtinOver the summer months, Curtain Call and Youth Protection Advocates in Dance (YPAD), joined forces to collaborate on a Body Image and Special Needs Initiative. The Body Image Initiative focused on a dancer’s experience while trying on costumes, while the Special Needs Initiative promoted inclusiveness in dance by providing a photo shoot with a variety of dancers and providing icons (for sensory integration needs) in the costume catalog. Both initiatives were pioneering!

    I have been a dance instructor for 19 years and owned a dance studio for five years. I have my M.S. in Mental Health Counseling/Psychology and work with adolescents with a myriad of special needs and/or mental health disorders. Being a lead on the initiative committees was an inspiring and humbling experience. It is my opinion, that not only are these initiatives important but that Curtain Call has raised the standard for costume companies. Creating icons for costumes that cited a source for compression needs, fidget needs, and which fabrics are not as itchy; (to name a few) not only assists instructors in choosing a costume for individuals who have special needs but also dancers who have sensitivities. It would have been invaluable to have notation regarding a variety of sensory needs when I ordered countless costumes while I owned a studio. The process of developing icons and categorizing the costumes allowed me to truly conceptualize and appreciate the various nuances of costuming that may affect dancers differently.

    The Body Image Initiative was particularly intriguing but also a bit triggering. When in college I was hospitalized for anorexia nervosa and costuming typically triggered me and my disordered eating and body image. A dancer has a multitude of opportunities to scrutinize their bodies. Dancing in front of mirrors, seeing videos and pictures of themselves, and trying on countless costumes. Although many dancers are excited to receive their costumes, some may experience anxiety and/or deflated body image and self esteem. Through a variety of medias, females learn to view their bodies as objects rather than the intricate machines that they are. Media portrays a narrow and strict definition/idea of what a body should look like or what is socially acceptable. Those that do not fit that definition/idea may feel shamed. That is then compounded by adolescence and their perception. It is a slippery slope and one that needs to be acknowledged and discussed. The Body Image Initiative provides a qualitative glimpse of this process and also provides insight and talking points for studio owners and instructors.

    For many, dance is cathartic and a form of release and expression; however, during a variety of experiences (costuming, competition, recital, etc.) dancers’ insecurities can be magnified. Both of these initiatives revealed a plethora of talking points in regards to the costuming aspect of the dance world. Dance is more than just movement and counts, it is a total body experience that requires the mind, body and spirit of the being. Understanding all that encompasses a dancer’s experience will allow us to better serve our dancers and their needs. The popular YPAD hashtag, put the dancer before the dance, is given clarity through these initiatives. Curtain Call leads the industry in this standard and has proven time and again to put the dancer before the dance.

    For more information regarding YPAD, please visit ypad4change.org.

    Read the full Body Image and Costumes Exclusive YPAD Research article.

  • Y.P.A.D.™ Certification: Thoughts from our Relationship Managers

    We reached out to a few of your favorite Curtain Call Relationship Managers to see what aspects of Curtain Call's Y.P.A.D.™ Certification stood out to them the most, here's what they had to say:

    What aspect of the Y.P.A.D. Certification stood out to you most?

    Some of the facts and statistics shared during the certification program are mind boggling. It’s easy to have a knowledge of what you think may be going on in our industry, but not an understanding. What stood out to me the most is probably the effects of social media. I don’t have children, so I don’t have to monitor the social media in my household. If I see something that is bothersome, I can simply scroll past it. Unfortunately, today’s youth are exposed to the world via social media, yet, they don’t have the life skills to know how to handle all of that information. The certification has definitely made me more aware of how dance and social media can occasionally intertwine negatively, and how to keep it positive and uplifting. – Ameila Fazio

    The dangers of oversexualizing children was a huge eye opener for me. Not only the dangers from sexual predators, but also for a child’s self-esteem and body awareness. I think I have been exposed to the dance world and what has become the “norm” in dance trends for so long, I have become partially numb to the reality that, children were no longer dancing or dressing like children. I would watch routines and think “they are talented enough to pull it off”. The actuality is talent should have nothing to do with how children are portrayed and viewed as a dancer. Growing up, children are exposed to the harsh realities of this world so quickly, we should absolutely not be rushing maturity upon them. – Christine Luca

    What stood out to me the most was the feelings the surfaced throughout the certification. Being involved in the dance industry my whole life, whether being a student, a performer, a teacher, and now a marketer of dance apparel, I have seen and witnessed many instances that Y.P.A.D. is addressing. There is a sense of relief that an organization is addressing these issues and making the dance industry aware. – Cori Callahan

    To be certified by an organization that provides standards and values that I am passionate about. To have knowledge, support and resources available and to be an advocate in the dance industry. – Debbie Carr

    What do you believe is the #1 benefit of the Y.P.A.D. Certification for our customers?

    Becoming YPAD certified is a whole new way of thinking and doing business. For me, it represents a complete change in mindset about things I previously knew, I would imagine it would be even more impactful for studio owners. The benefit of that shift in thinking is the effect on those people our studio owners serve, from the students, to their parents, siblings, and even friends. – Ameila Fazio

    Parents will feel assured that their children are in a safe and nurturing environment, which will help grow their business as a trusted establishment in the community! – Christine Luca

    TRUST. Our customers can trust us that we will deliver a product they can be proud of. – Cori Callahan

    For our customers the certification is beneficial to them in knowing that we have and will continue to provide costumes that meet the Y.P.A.D. standards. – Debbie Carr

    Why should anyone choose to gain their Y.P.A.D. Certification?

    Our world is changing every day, whether we like it or not. The certification will give you the tools and training to understand issues students and parents may be faced with, and how to help them through. Everyone from teachers and office staff, to studio owners and industry professionals, should take this certification seriously. – Ameila Fazio

    As dance professionals, I think it’s important to be educated on all of the potential risks involved with children in the dance industry. There are many things that most people would never think of that may be harming children under their watch. – Christine Luca

    It take a village to raise our children. As dance educators, they are a part of this village. Our dancers deserve to be guided by positive, healthy and happy ways. – Cori Callahan

    They should choose to gain certification to become educated and gain resources. To be an advocate that will positively impact their customers and improve their business model. – Debbie Carr

    Stay tuned for more insight from your Relationship Managers on Curtain Call's Y.P.A.D.™ Certification in the next segment of our Y.P.A.D.™ Certification series! 
  • See the Sparkle for Yourself

    At Curtain Call, we understand how important it is for you to be able to see and touch our costumes in person. Even better, being able to experience the flow of a contemporary dress, the shimmer of sequins, and the movement of fringe by having models bring the costumes to life! This season, we strategically placed a number of Curtain Call hosted costume preview shows throughout the country for your convenience.

    Why should you attend a Curtain Call hosted event?CCWelcomesYou-2016
    • Get an exclusive, in-person look at our new 2018 Curtain Call®, Perform®, and NX3® Collections
    • Meet your regional Relationship Manager
    • Learn about our Curtain Call for Class® program and see the latest collection
    • Come alone or bring your whole team for a costume planning event
    • Mix and mingle with fellow dance enthusiasts and dance studio owners
    • Learn about our Curtain Call Rewards program

    NEW this season… if you attend a Curtain Call hosted* event you may be eligible for a 5% Show Bonus! This show bonus, Curtain Call Cash, can be earned on all orders over $1,000 placed by November 27, 2017 and is in addition to any eligible discount! Learn more about this exclusive offer!

    If you’re not able to visit us at one of our hosted shows, stop by and visit us at one of the four UDMA events!

    For details about our Curtain Call hosted shows and to RSVP, view our Upcoming Events!

    We look forward to seeing you soon!

  • The Psychology of Fashion in Dance

    By: Leslie Scott, Founder of Youth Protection Advocates in Dance

    Christine Luca - Curtain Call Relationship Manager, Jerica Robinson - Curtain Call Relationship Manager, Leslie Scott - Founder of YPAD, and Katie Gatlin - YPAD Advisory Panel Member teaming up at Dance Teacher Web Live in Las Vegas!

    As the founder of Youth Protection Advocates in Dance (YPAD) and on behalf of our community and Advisory Panel, I am thrilled that Curtain Call has answered the call of youth advocacy by becoming the World’s FIRST YPAD Certified Costume Manufacturer! By becoming Certified, Curtain Call leads the dance costume industry by incorporating diversity, inclusiveness and safety in how costumes are designed, photographed and promoted. This is a historical and pioneering moment that raises the integrity for dance apparel around the globe!

    The Psychology of Fashion has been a field of study to assist YPAD in understanding the impact of fashion trends on young dancer's emotional health, self-esteem, body image and social media choices. Costume manufacturers influence dance industry trends and the self-esteem and body image of youth. They also influence the costume choices made by the adults in charge of youth dancers. Whether witnessing a stage performance, flipping through a catalog or consuming images of children and teens modeling costumes through social media platforms, costume companies, whether consciously or not, are educating the public on what is appropriate regarding fashion for youth in dance. In that is a call for accountability that we are so encouraged Curtain Call answered with an all-in attitude of excitement and unity!

    Over the last decade, some costume designs have started to resemble the mature clothing of adult celebrities and pop stars, but scaled down in size and marketed to children and teens. YPAD has also seen an increase in photographing children and teens in sexually mature positions and equally mature facial expressions. The verbiage used by costume companies during photo or video shoots regarding the aesthetics and abilities of the dancers showcasing their designs are important moments for youth in dance. Certain comments may have a harmful impact on self-esteem and self-compassion. Positive reinforcement based on a dancer's character and work ethic can uplift a dancer's confidence and feelings about their body, self and even each other. The choices of photos, designs and even names of costumes in catalogs send powerful messages regarding gender stereotypes, body image, diversity and more. When YPAD launched the world's first certification training for costume manufacturers that addressed these topics, we were excited to find the right fit for who would be the first to unite with YPAD! Together, we will actively counteract harmful trends and promote diversity, inclusion and holistic wellness, using costumes as the vehicle for change.

    Curtain Call not only went through YPAD Certification, but they otook it a step further in their genuine care for youth in dance. They partnered with YPAD to conduct market research on how costumes impact body image and what costume designs may be a better choice for children with sensory sensitivities. The result of this endeavor is an icon legend in Curtain Call’s catalog that share with consumers which costumes are sensory friendly, fidget friendly, offer compression, are glitter free and have adjustable straps.

    Our belief is dance is for everyBODY, regardless of size, height, shape, ethnicity or ability. As leaders, we can take thoughtful steps to give children a higher chance of success on the dance floor. When they feel confident and secure in their costume they can absorb themselves in self-expression and the joy dance has to offer. I was honored to organize and work with industry experts from YPAD’s Advisory Panel on these important endeavors. I would like to first acknowledge and thank our Advisory Panel Member Lisa Phelps the creator of SB Dance Sugar, a dance advocacy site in Santa Barbara. Lisa is the lead developer of the YPAD Certification and an amazing human and champion of youth in the arts! I would also like to thank Tiffany Prout-Leitao, Tricia Gomez, Katie Gatlin, Misty Lown, Dr. Christina Donaldson, Tomi-Ann Roberts, Ph.D., and Vanessa Terrell along with the Curtain Call team for making this campaign come to life. Tricia Gomez of Rhythm Works Integrative Dance and Katie Gatlin led our committee on costumes for children with sensory sensitivities and the development of the icons I mentioned above. Misty Lown owner of Misty’s Dance Unlimited/More Than Just Great Dancing and (YPAD’s First Visionary Sponsor!), Tiffany Prout-Leitao owner of Center Stage Dance Academy and Vanessa Terrell owner of The Pointe School of Dance spent hours conducting market research on their amazing students. Dr. Christina Donaldson and Katie Gatlin served on our Body Image committee and Tomi-Ann Roberts, Ph.D. served on our committee for Healthy Presentations of Youth in Dance for Print and Media. YPAD Director, Joseph Zanovitch, and myself managed these projects. None of this could be possible without the selfless investment of time and energy on behalf of the YPAD Advisory Panel. For more details on the exact hours and research participants read this awesome blog from Tighe King, Curtain Call’s CEO!

    Thank you Curtain Call for being more than costumes, letting kids be kids and always putting the Holistic Wellness of the dancer before potentially harmful trends and profits. Parents, dance teachers and studio owners who want to support dance organizations who represent YPAD Values can trust Curtain Call’s integrity and leadership!

  • 2018 Collection: Share the Joy of Dance With Everyone

    We are always excited to launch our new costume line, and this 2018 collection is our most amazing yet! But Curtain Call is more than costumes. It’s about sharing the joy of dance with everyone. Your performance, both on and off the stage, continues to be our passion. Our ongoing mission is to support you, the artist, the visionary, the teacher, and the business owner- so you can perform at your best, and inspire the next generation of dancers. Supporting you means we strive to lead the costume industry by offering quality, value priced styles, exceptional service, and reliable peace of mind, so you, and your dancers, can perform at their best. This season, it also means we strive to recognize and support the mission to celebrate and protect all dancers.

    Curtain Call is proud to be recognized as the first Y.P.A.D™ Certified costume company! Y.P.A.D. stands for Youth Protection Advocates in Dance, and is a nonprofit dedicated to building empowered dance communities to keep youth happy, healthy and safe in dance. By becoming certified, Curtain Call leads the dance costume industry by incorporating diversity, inclusiveness and safety in how costumes are designed, photographed and promoted.

    With the help of Y.P.A.D.’s Advisory Panel members of industry experts, we have dedicated over 100 hours to developing, organizing, and implementing market research and analysis to help studios choose costumes that specifically support children with special needs. The market research was led by Advisory Panel Member Tricia Gomez, the creator of Rhythm Works Integrative Dance, a rhythm and dance program designed for those with individual learning differences and other special needs. In this ground breaking project, 23 amazing children ages 3-14 were involved to help determine which costumes accommodated diverse needs. Using this research, we developed and assigned helpful icons to specific garments in the 2018 collection to help assist you in selecting the right garment for your dancers.YPAD-icons

    “Curtain Call’s willingness to go through Certification training and coming alongside us in this partnership is absolutely monumental for the dance industry. They continue to set a standard for the dance apparel industry which is to always put the emotional and physical wellness of children before profits and potentially harmful trends.” – Leslie Scott, Founder of Y.P.A.D.

    We hope this new 2018 costume line will inspire you with ideas for choreography and performances, as well as inspire you to learn more about how we can all support our youth and #LetKidsBeKids. We are proud to share this new collection with you, honored to support the Y.P.A.D mission, and grateful that you will consider Curtain Call for your costume needs this season.

    On behalf of our entire team, we hope you have an amazing year!

    Tighe King, CEO and the Curtain Call Team


    Special thanks to:
    Curtain Call would like to express a Special Thanks to members of Y.P.A.D.’s Advisory Panel of Industry Experts!
    Without their efforts, this project would not have been possible.

    Tricia Gomez, Rhythm Works Integrative Dance

    Katie Gatlin, M.S. Mental Health Counseling/Dance Educator (Committee Leaders)

    Misty Lown, More Than Just Great Dancing™ and Misty’s Dance Unlimited™

    Vanessa Terrell, The Pointe School of Dance

    Tiffany Prout-Leiato, Center Stage Dance Academy

    Dr. Christina Donaldson, Licensed Clinical Psychologist

    Tomi-Ann Roberts, PhD, Department of Psychology, Colorado College

    Leslie Scott, Founder of  Y.P.A.D.™

    Joseph Zanovitch, Director of Y.P.A.D.™

  • The Woman Behind the Camera at Curtain Call

    Ever wonder what its like to be on set for a Curtain Call catalog photo shoot? Our long time photographer, Pammi Simone, shares her passions and favorite tips, while giving you an inside look at her life behind the lens.  Pammi

    Where did you gain your professional experience in photography?

    My ‘formal’ education was a vocational program during my last year of high school. I immediately began working at a studio and learned most of what I know and developed my photography skills on the job.

    How many years of experience have you had?

    I have twenty years in the field.

    When did you initially know photography was your calling?

    When I was 17 years old, and the instructor at the vocational school I was attending had to kick me out of the darkroom well after the school day had ended.

    What was your first experience in the field like?

    I began as an assistant. I remember showing up to the job interview, all dressed up with portfolio in hand. The owner of the studio breezed through it, snapped it shut and said… “these are nice… can you lift a heavy trash can?”

    What/ who are you greatest inspirations for you work?

    First and foremost Bill Simone. He taught me almost everything I know about light, composition, and professional conduct. Other inspirations have come from studying the work of Irving Penn, Edward Weston, Phil Marco and Terry Heffernan.

    When did you begin working with Curtain Call?

    Curtain Call was already working with the studio when I began as a teenager. I assisted on their catalog projects, loading film magazines and raising 80 lb. backgrounds.

    What is a day on set at Curtain Call like? What are some of your roles?

    We have a lot of fun while we work through the Curtain Call shoots. Dance and photography are both creative fields, and the team at Curtain Call pulls together talented minds for collaboration. There are costume designers, graphic designers, textile experts, choreographers, myself as the photographer and, of course, very talented dancers and gymnasts.

    Do you have any funny experiences that come to mind since working with Curtain Call?

    There could be a “top ten” quotables list somewhere of phrases like “back shot!” and “you’re kinking it!” that will always bring a laugh to the team as we work. We also frequently recall models that were in catalogs of years gone by, and talk about where they are currently in their dance careers and share laughs over what they were like as a three year old.

    It’s recital day, my dancer is all dressed-up with their hair and makeup done, how can I capture the best picture of my dancer with my smart phone? Where should I go?

    Smart phones are so advanced today compared to what you had even just five years ago. Have fun with some of the different features available like speed ramping video and film effects. However, any image will be improved if you first begin with good light and good composition. Try to find large, soft sources of light to stand your dancer next to: patio doors, the shady side of a building, a large window. If those backgrounds don’t measure up, try finding a plain wall or place them far away from a background and zoom in so the background goes out of focus.

    While taking pictures of my dancer, how can I pose them to capture the best photo?

    Standing with hips straight on to the camera will surely add those ‘ten pounds’ if you are an adult female dancer. Try angling your dancer to one side or another a bit, then turn their upper body back to the camera. If this looks too ‘posey’ just have them stand comfortably and shift all of their weight to their back leg, away from the camera. Of course, a well executed dance move- in costume and at the right angle will always make a nice shot! Wide angle lenses will exaggerate anything that is closest to the lens. Zooming in a bit will diminish that effect.

    I’m sitting in the audience at my dancer’s first recital, how can I capture the best photo of them from my smart phone?

    Often times the wide angle lens of smart phones makes the stage look very small in your photo. If you are able to, get closer to the stage so you won’t have to zoom in as far. Also, levels of light are very low in the theater, and very high in contrast on the stage. Smart phones have a hard time with this.

    Getting closer will also fill your frame with more lit objects, and give the impression of a clearer image. You can engage the HDR function of your smartphone to reduce the contrast.

    There is often a delay from the time you touch the screen of your smartphone to the time it actually captures the image. Try to anticipate the moment you want to capture and be ready for it.

    Do you have any generic tips to avoid?

    Hmmm, the obvious:
    Don’t force a small child into posing for a shot when there is something they aren’t happy about.
    Most people don’t like butt shots of themselves.
    A real smile or laugh is always better than a forced one.
    Don’t give up on the first try if you are doing a dance move. We always do more than one take!

    In general, if you have a DSLR with a high ISO capability and a long lens, (and an understanding of how to use them) you will be able to achieve images that are more on par with what you might see in dance articles and magazines. You’ll be able to freeze action better and adjust for carrying lighting conditions. However, if you know the limitations of your smart phone (i.e. when to stop zooming in, how it handles low light levels, etc.) you can work within those parameters.

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